A few years ago, a large multinational pharmaceutical company faced the challenge of expanding into a new therapeutic area. As part of this expansion, they needed to build an internal patient enrollment and retention group. To achieve this, they sought a partner that could help enhance the patient experience and improve retention rates. They chose Greenphire to standardize and streamline patient payment processes and travel arrangements across their global sites, which had previously used varied and inconsistent methods, creating regulatory challenges.

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