Wayne Baker, Chief Commercial Officer

As Greenphire’s Chief Commercial Officer, Wayne is responsible for the global commercial strategy of the rapidly growing organization, including the execution of sales and marketing programs. Wayne is a proven strategic sales executive with more than 25 years of commercial experience in technology and life science industries. Prior to joining Greenphire in 2016, Wayne served in numerous senior leadership roles at Advanced Health Media (AHM), a leading global provider of SaaS-based solutions designed to manage compliant interactions with healthcare professionals and organizations for the highly-regulated life sciences industry. During his tenure, Wayne helped establish AHM as the market leader, playing an integral role in the organization’s 1500 percent revenue growth during a four-year period, with continued global expansion thereafter. Earlier in his career, Wayne gained sales leadership and industry experience at Parametric Technology Corporation (PTC) and Brent International. He earned his bachelor’s degree in Chemical Engineering from Drexel University. Wayne resides in the Philadelphia area with his wife and four children. When not tending to business matters, Wayne is a dedicated coach and active spectator of his children’s sporting events, and also enjoys playing golf and entertaining friends.

Dave Espenshade VP, CRO Partnerships

Dave Espenshade is Vice President of CRO Partnerships at Greenphire. He is responsible for setting commercial strategy for the expansion of relationships with Contract Research Organizations (CROs) and establishing CROs as a significant sales channel for Greenphire. Prior to joining Greenphire in 2016, Dave held various sales executive roles in eClinical technology companies.

Philip Wentworth VP, Business Development

Michael Cavanaugh, VP Strategic Accounts

Mike recently joined Greenphire from IQVIA as Vice President, Strategic Accounts. He leads a team of seasoned executives and is responsible for setting strategy and delivering results for the largest of Greenphire’s strategic accounts.

Amy Sitnick, VP Marketing

As Vice President of Marketing at Greenphire, Amy is responsible for showcasing the company’s innovation, from the product and IT departments to the client-focused operations teams, increasing brand awareness and creating loyalty amongst clinical research stakeholders across the globe.

Amy leads the overall marketing and communications strategy and execution for the company, including public relations, thought leadership, product marketing, digital marketing and more.

Ashley Baxter, Clinical Pricing Analyst​​

Ashley is an innovative solutions provider with more than a decade of experience working on studies from the bidding stage, all the way through study closeout. Her roles have ranged from regulatory documents, site contracts and payments, proposals, operational bidding, start-up strategy, and more. As a Clinical Pricing Analyst at Greenphire, Ashley analyzes current processes and data to create more enhanced metrics and discover operational efficiencies. Finding the optimal synergy across all available tools, roles, and data continues to be her primary lens to bringing enhancements to clinical research.

Courtney Valeo, Director, Consultative Services

As Senior Principal Consultant at Greenphire, Courtney is responsible for ensuring the success of client engagements, providing best practice recommendations for both study-specific and portfolio-wide implementations of Greenphire’s global clinical trial payment technologies.

Courtney leads a team of consultants who work collaboratively across the organization and with external stakeholders to identify opportunities for product and process improvements.

Beth Dickson, CRO Partner Manager II

Beth has 14+ years of experience in the life sciences industry, including managing patient recruitment and site feasibility projects as well as contracts and proposal creation, change order administration and CRO sales.  Beth has extensive experience leading teams to ensure client satisfaction and timely deliverables.

Eric Keller, Senior Director, Business Development

Eric has been with Greenphire for the past 4 years and in the industry for over 20.   Currently senior director of business development, he is based in the San Francisco Bay Area.    Come by and talk with Eric about automated patient reimbursement and travel, automated investigator site payments, our newest solution EnvisiX for building site budgets, or the Golden State Warriors basketball team.”

Josh McVoy, CRO Partner Manager

Joshua has worked at Greenphire for 6 years supporting research sites, hospitals, universities, site networks, Phase 1 Units, and for the past 3 years, CRO partners. Joshua brings a consultative hands-on approach when speaking with new and old clients ensuring client satisfaction and timely deliverables. Joshua works relentlessly to build long-lasting mutually beneficial relationships with his clients so that trust is established and his clients not only feel heard and valued within Greenphire but well represented.

Karolina Brown, CRO Partner Manager

Karolina joined Greenphire team in 2021 with fourteen years of experience in the life science/ biomedical research arena. Focused on developing partnerships with CROs in Europe, Australia and beyond.

She loves nature and prefers an active rest, her hobbies include snowboarding, horse riding, yoga and long walks with her three dogs.

David Lynam, CRO Partner Manager

David has worked at Greenphire for 6 years supporting research sites, hospitals, universities, and most recently, CROs.

As the official mascot of Greenphire, Fuego is excited to be getting out of the office and attending his very first DIA! Fuego specializes in bringing smiles to faces, help to our customers, and joy to our Greenphire “Phamily”. Be sure to stop by our booth on the morning of the 21st to meet Fuego in person!